![mikko nurminen](https://seedi.fi/wp-content/uploads/2021/04/mikko-nurminen.jpg)
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Enfuce
Starting point
Enfuce was born out of a gap in the financial services industry and has been a success story since then. With ambitious growth targets for 2021 we needed to improve our commercial scalability.
Process
Four things made working with Seedi effective and unique:
- Two major components of commercial scaling, service productization and branding, were done simultaneously, which made it efficient
- Process was based on models and facts. We felt safe about moving forward from one step to the other.
- Customers and Enfuce own people were involved from the beginning.
- The results were put into practice already during the project.
Outcomes
We built a solid base for scalable growth with a productization model and brand core to support sales. I warmly recommend Seedi for this kind of project.
Mikko Nurminen
Head of Sales and Marketing
Enfuce Financial Services