About the Study


Finnish leadership is at a turning point and the CEO is in the center of this change. However, relatively little is known about the CEOs and this gap is filled by Future CEO -study  –  all-time most extensive and diverse survey about Finnish CEOs. The research is conducted by Viewpoint Finland and is brought by Ratkaisutoimisto Seedi, Aalto CEMS, Ilmarinen and Neon Audit. The results of the past years’ studies can be found here.

Target Group and Goals of the Study

The target group of the research are the CEOs, board members and members of the executive groups of companies with over 100 employees. The aim is to find out who are the Finnish CEOs, how do they weight their tasks, how are they coping and what is expected from them. The results are also compared with the results from Future CEO 2016 and 2017. The Future CEO 2017 Study was conducted in the same way but for companies with 2-99 employees. The Future CEO 2016 study focused on the same focus group as the 2018 study.


Future CEO of the Year

Future CEO of the Year 2017

Jussi Karjula of Hoivatilat has been awarded as the Future CEO of the Year 2017. The selection was done from a total of 266 CEOs who received votes in the Future CEO 2017 -survey. He best matched the criteria of the target group made up of CEOs as well as Board and Executive Team members.

Congratulations Jussi Karjula!

More from the subject:

Nasdaq GlobeNewswire


We think that Finnish leadership needs inspiring examples that can be related to. Therefore, alongside the project we are presenting the Future CEO of the Year -award to an exceptional leader.

The acknowledgement is given to the CEO, who best fits the vision set up by the board of directors, executive groups and future employees. The selection criteria will be based on the CEO profile constituted in the research.



Ilmarinen is an employment pension company. Our task is to ensure that our customers receive the pension they earned from employment.

Aalto University School of Business is a member of the CEMS Educational Alliance formed by the world’s leading business schools and large corporations. Alliance’s Business Schools offer a yearly international CEMS Master’s in International Management (MIM) program. The program consists of carefully selected courses, seminars and business projects that support the growth of Master’s degree students as future responsible executives. At Aalto University, CEMS MIM is included in the Global Management Master’s Degree Program or can be obtained from other Aalto University Master’s programs.



NeonAudit is a new kind of audit firm that, in addition to auditing, actively supports opportunities to improve its customers’ business.

Seedi is a creative management consulting agency. We help our clients with strategy, product and service development and communication. An essential part of our work are research and media initiatives related to entrepreneurship, profitable growth and leadership.